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If Curation Edit Were a Cake
If Curation were a cake, it wouldn’t just be dessert—it would be a manifesto. Layered with memory, mood, and mascarpone, this story-first bake captures the very soul of our magazine. A slice of slow living, scented with neroli and frosted in feeling.
Maheshwari Raj
12 hours ago3 min read
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The Airbnb Aesthetic: Why We’re Booking Vibes, Not Just Stays
Not all Airbnbs are created equal. From a cinnamon-toned adobe home in Mexico to a whitewashed Irish cottage tucked in a glacial valley, these stays are moodboards in motion—curated for the way they make you feel, not just the way they look.
Maheshwari Raj
5 days ago5 min read
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From Scandinavia to Sintra: Why Summer 2025 Belongs to the Portuguese Girl
This summer’s most joyful trend isn’t coming from Paris or Copenhagen—it’s blooming on the cobbled streets of Lisbon. Think: crochet cherries, bold hearts, and a flair for romantic absurdity. Here's why the Lisbon Look is rewriting fashion's moodboard.
Maheshwari Raj
Jun 74 min read
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The Taste of Châteaucore: What This Aesthetic Looks Like on a Plate
Châteaucore isn’t just an interior style—it’s a lifestyle that lingers on the tongue. From wildflower-dotted picnics to vanilla-dusted desserts, this French countryside aesthetic brings beauty to the everyday through flavour, feeling, and slow, poetic rituals in the kitchen.
Maheshwari Raj
Jun 53 min read
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Châteaucore: The Return of Rustic Romance in Interiors
Inspired by the quiet elegance of French country homes, Châteaucore is shaping 2025’s interiors with faded fabrics, tactile textures, and rustic luxury. Here's how to bring the aesthetic home, one poetic detail at a time.
Maheshwari Raj
Jun 25 min read
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The Gilded Gallop: Why Horse Decor Is Trot-Trotting Back Into Our Homes
From Loewe to Pinterest moodboards, horse decor is quietly becoming the interiors trend of the year. We explore the emotional, cultural, and stylish return of the equestrian aesthetic.
Maheshwari Raj
May 313 min read
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Less is More: How India Fell in Love With Micro-Dining
They’re not just restaurants—they’re rituals. Across India, a new dining movement is unfolding. With just 4 to 12 seats, these micro-eateries are offering something rare: slowness, intimacy, and deeply personal flavour. From Bengaluru to Pondicherry, discover why small is becoming the new sublime.
Maheshwari Raj
May 304 min read
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A Flame Well Kept: The Art of Candle Care & The Tools Worth Collecting
Most of us light a candle to feel something—calm, nostalgia, maybe even luxury. But few of us know how to truly take care of them. From the first burn to the final flicker, this Field Notes guide explores the underrated art of candle care and the tools that transform a simple flame into a slow-living ritual.
Maheshwari Raj
May 283 min read
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Restless, Rootless, Rewired: The Emotional Cartography of Gen Z Travel
Forget tourist traps. From digital detox retreats to aesthetic-based itineraries, Gen Z is reshaping travel in 2025 into a deeply emotional, intentional ritual. This Curation Edit story explores the stats, the soul, and the places behind a generation’s search for meaning on the move.
Maheshwari Raj
May 264 min read
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Anxiety for Sale: The Dark Side of the Self-Care Aesthetic
Is your healing really yours—or is it a marketing strategy? Inside the £6.3 trillion wellness economy that's turning anxiety into aesthetic.
Maheshwari Raj
May 234 min read
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Furniture Trends 2025: The Soft Sculptures, Heirloom Curves & Sentimental Textures Shaping Interiors Now
From nostalgia-laced silhouettes to quietly maximalist materials, here are the trends reimagining how we sit, store, soften, and feel.
Maheshwari Raj
May 213 min read
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In Full Bloom: How Luxury Fashion is Using Flowers to Market the Senses
In 2025, flowers are no longer motifs. They’re mood, memory, and strategy. Luxury brands like Dior, Loewe, Gucci, and Jacquemus are using florals to seduce the senses—and remind us what real beauty feels like before it fades.
Maheshwari Raj
May 195 min read
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The Soft Curve: Why Interiors in 2025 Are Letting Go of Sharp Edges
In the interior world of 2025, curves speak louder than corners. From ripple-edge tables to cloud-like sofas, curvy furniture is reshaping not just spaces, but sensibilities. At the intersection of sculpture and emotion, this isn’t a trend—it’s a shift in how we want to live: softer, slower, and surrounded by design that doesn’t just sit pretty but feels like home.
Maheshwari Raj
May 163 min read
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Spray, Swipe, Repeat: How TikTok Turned Perfume into a Moodboard
A deep dive into how TikTok is reshaping the fragrance industry—through moodboard marketing, emotional scent storytelling, and a shift in genderless, indie, and hyper-visual perfume culture. Can a ritual built on memory survive the speed of the algorithm?
Maheshwari Raj
May 123 min read


The K-Beauty Empire: 5 Korean Brands That Turned Skincare Into Soft Power
K-Beauty isn’t just a skincare routine—it’s cultural soft power bottled in pastel jars. From Laneige’s hydration icons to Sulwhasoo’s luxury rituals, discover the 5 Korean brands reshaping the way we glow, layer, and live.
Maheshwari Raj
May 113 min read


"Add to Cart Before the Video Ends”: The Rise of TikTok Shop and the New Era of Emotional Retail
Discover how TikTok Shop is transforming online retail with impulse architecture, influencer-led commerce, and viral community-driven experiences. A Curation Edit deep dive into the future of aesthetic retail.
Maheshwari Raj
May 73 min read
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The Old Money Illusion: Why Gen Z Romanticises a World They Never Inherited
Gen Z isn’t cosplaying wealth—they’re mourning stability. Old Moneycore is their aestheticised rebellion against chaos and control.
Maheshwari Raj
May 55 min read
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Mother’s Day for the Adult Child: How to Show Up When You’re No Longer a Kid
Growing up changes everything—even Mother’s Day. Here’s how to show up thoughtfully for your mom when you’re no longer a kid.
Maheshwari Raj
May 12 min read


Sanskriti Meets Substack: Is Gen Z Is Romanticising Indian Academia?
From Tagore quotes to jholas with zines, Indian Academia Core is Gen Z’s slow, intellectual rebellion—and it’s beautiful.
Maheshwari Raj
Apr 284 min read
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The Boy Apartment Trend: How Masculinity Got a Design Makeover
The viral boy apartment trend is all grown up—moody, masculine, and minimalist.
Maheshwari Raj
Apr 233 min read
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